Hello, I’m Gary Humbarger, copywriter.

Welcome to my virtual portfolio.

Hello, I’m Gary Humbarger, copywriter.

CRM Program: Dell

A targeted CRM program for new Dell customers. As proof of its success, the welcome kit generated a 50 percent increase in the response rate over the control package.

A targeted CRM program for new Dell customers. As proof of its success, the welcome kit generated a 50 percent increase in the response rate over the control package.

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Technical Paper: SAP